Look Up and Blink: How screens are damaging our eyes

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A recent report by the US-based Vision Council uncovered that 65% of the population reported symptoms of digital eye strain. On average, 88% of us spend more than two hours a day on a digital device and children are now clocking up 7 hours glued to a screen every day.

This constant exposure to technology is a shock to our eyes that can lead to blurred vision, eye fatigue, dry, irritated, eyes, neck and back pain and headaches. The Vision Council found that these symptoms can develop after two or more hours staring at a device, or more realistically, multiple devices. In fact 75% of people who use two or more devices simultaneously, report symptoms of eye strain compared to 50% of those who look at just one screen at a time. This is bad news for all of us but as kids regularly use multiple devices and screens at increasingly younger ages, we need to be aware of the potentially irrevocable damage it can cause.

The simplest way to understand why eyestrain develops, according to Professor Mark Bullimore from Ohio State University College of Optometry, is by looking at the way our built-in binoculars show us the fine print. He explains ‘when we “see” something, light reflects from an object through the cornea, the transparent, dome-shaped layer covering the eye. The cornea and the crystalline lens (a transparent, round, flexible structure behind the iris) then bend the wavelengths so they hit the rods and cones—photoreceptors on the retina that gather incoming light information. This innermost layer at the back of the eye is responsible for collecting and then moving light information, via the optic nerve, to the brain, which produces an image’.

Staring closely at a screen forces our ciliary muscle, which controls the shape of our lens and therefore how well we focus, to remain contracted, without rest. This is demanding—and tiring—for the muscle. Up close focusing also stops us from blinking. Blinking is essential because it lubricates the surface of the eye with tears; if blinking stops, the corneal surface dries out. When this happens, the cornea becomes cloudy, causing “foggy” vision. The normal blink rate is around 20 times per minute but using a computer can drop it to as low as seven.

Staring at a screen—surrounded by glaring peripheral lights—also causes us to squint, says Dennis Robertson, an ophthalmology professor at the Mayo Medical School, and though squinting cuts down on glare and prevents exorbitant amounts of light from assaulting your eyeballs, it’s exhausting. Freezing the muscles around your eye into a tense position all day long is just as tiring as it would be to hold a stomach-crunch for nine hours.

So what’s the solution?

Giving up screens for most adults is unrealistic – most of us have to use them to work,  but try and take regular ‘eye’ breaks. If you can’t physically get up and leave a desk, look up from the screen as often as you can and let your eyes focus on something else, even if it’s just the tea trolley and then force yourself to blink frequently.

Abstaining or limiting screen time is the best treatment though and not just for kids and teens. Set out certain times of day when you try to stay off your computer, smartphone etc.  Putting all devices away during dinner is a great start;  unplugging an hour before bedtime will help with sleep and at weekends try and create device free time with challenges like leaving the phone at home when you go for a walk or outside the bedroom door when you go to bed. Your eyes will thank you for it.

Extracts from: Scientific American

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What we learned from Crowdfunding on Seedrs

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How start-up businesses can benefit from crowdfunding

As access to bank credit continues to prove difficult, increasing numbers of start-ups and small businesses are turning to crowdfunding, which has now overtaken the venture capital and angel investment sectors. Using a crowdfunding platform can be an attractive alternative to traditional methods of raising capital, but with an average of 80% of campaigns failing to hit their target, is this new kid on the financing block a viable option?
Crowdfunding can provide start-ups with the financial boost they need, usually at low-risk. It can be a great way to test a product before it’s fully developed, provide proof of concept and receive valuable feedback whilst growing an audience and market; but with increasing competition in this funding space, how can you maximise your chances of success?

Businesses can raise crowd finance by offering equity, rewards or by seeking donations. With over 700 alternative finance platforms to choose from it’s essential to find the right one for your business. It may seem logical to spread your bets and sign up to as many websites as you can, but to achieve success, a great deal of preparation must go into each individual campaign so think wisely before doing this.

As founders of new start-up Glued, an app that deals with device dependency, we recently used an equity crowdfunding platform Seedrs where we successfully raised just under £60K. Other similar sites are Crowdcube, Fundable, SeedInvest and Seedups who all specialise in start-up investment. Seedrs stood out for us because it was the first UK platform to gain FCA approval and at its most simple, focuses on seed-stage businesses with investors able to pledge as little as £10, thereby reaching a much wider audience. They take care of all the legal requirements including share distribution and they will also register your company for SEIS. This government tax relief scheme offers up to 50% tax rebate to your investors, which is an incredibly attractive proposition well worth sharing with your network.

Many equity crowdfunding sites have a strict qualification policy and only accept a small percentage of the applications they receive. Ensure that you research every aspect of your business, the competition and the market before you begin the application process. You’ll need to decide early on how much to value your business, taking into account possible monetization strategies and potential to grow. Take your time over this; look at valuations made by other similar businesses and work out exactly how much equity you need to raise. If you’re accepted, you’ll need to supply evidence to back up every statement in your pitch.

For those who are reluctant to give away shares then the alternatives are to offer a product or service or to ask for donations. Regardless of which crowdfunding platform you choose, you will need to build up anticipation and importantly, some funds before the campaign goes live. Momentum is king in crowdfunding and often it’s an all or nothing deal, where if you fail to reach your target within a set period of time, the crowd gets its money back in full and you get nothing. Your chances of success can be as high as 70% however, if you raise just 10% of your target in advance of going public. Before we launched Glued we reached out to friends and family to ensure we already had that 10% of funds committed. This definitely helped our campaign.

Offering pre-sale products and exclusive rewards is also a well-recognized route to getting a crowdfund project off to a great start. Use your database and social media and get your audience ready to pledge making it clear exactly how they can do this by sharing the link as far and wide as possible. Setting up a unique hashtag on Twitter is also a good idea so that you can see who is following your campaign.

Finally, think carefully about how much investment to seek. It’s worth noting that on Seedrs and other platforms, it is possible for your campaign to overfund. If you ask for a lower amount from investors, you will likely reach your target more quickly and more easily. It’s tempting to go for a higher amount at the beginning, to give yourself a longer runway time, but remember that as soon as you reach your target, you automatically become a stronger proposition and others will want to jump onboard. With Glued we set our target lower than what we really needed but as soon as we hit that target, we started to experience a dramatic acceleration in investors and closed our campaign at 233% funded. In terms of the basic psychology of this phenomenon it would appear that no-one want to be the first to the party!

Crowdfunding may appear to be an easy option where you just sit back and watch the money roll in. It isn’t. However, if your core business is good, you work hard and plan carefully prior to launching your campaign then success can certainly follow.

My article is also published in the Sussex Business Times p39-40

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Shelve paperbacks in favour of E-books in schools?

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The BBC reveals the results of research carried out by the National Literacy Trust during 2015.

“E-books are increasingly being used in classrooms by children as young as three – and they are making a big difference to the reading habits of boys. But there are concerns the expansion of electronic devices in schools may undermine the position of traditional paper books.

E-books, where stories are loaded onto a tablet or laptop, are used in about two-thirds of schools across America, says the School Library Journal.

But their use in English schools is sporadic.

The National Literacy Trust has been conducting research over the past year to understand their impact.

At 40 schools across the country, 800 children were encouraged to use e-books and share their feelings.

‘Physical thing’

The average project ran for four months. But over that period on average boys made 8.4 months of reading progress using them, compared to just 7.2 months of progress among girls.

Reluctant readers also made good progress, with a 25% increase in boys reading daily.

Perivale Primary School, in west London, took part in the research.

Summit, who is 11, said: ”If you really want a book, you can just get it online. It’s so easy and it’s made me read more. I probably read every day now.”

10-year-old Hebah disagreed. ”I’ve always been a real bookworm,” she said. ”Personally I still prefer paperbacks, because I get more of the feel of the real book.”

”We’re just trying to create a bigger library,” explained Jordan McNamara, who teaches using E-books in his classes. ”The children get to choose the books themselves. We’re just after more reading, so anything we can do to get the kids to read more is great.”

Award winning children’s poet and author Michael Rosen has reservations.

”It’s really important to hang on to picture books,” he said. ”We can pass them about, we can flip them, we can share them in ways that’s quite difficult with tablets. That physical thing of sitting with a picture book in a classroom is important.”

‘Adaptability’

He added: ”Something special goes on when our thoughts engage with print and picture. Words and pictures go together but they’re not the same thing. It’s like there’s another story being told in a different way.

Close up e-book
Boys in particular benefit from using e-books, research suggests

”With books for older children, text only books, it’s less important. But picture books are very important for inspiring younger children and we cannot lose that.”

Researchers are now embarking on further studies to try and understand why boys in particular respond so well to E-books.

Irene Picton, from the National Literacy Trust, said the findings so far suggest electronic books have a part to play in lessons.

”In focus groups children said the adaptability of E-books gave them more confidence to read. The text can be enlarged and the screen colour can be changed.”

Young readers also liked having books on their mobile devices so they could play games and socialise, but also read.

She added: ”I’d describe E-books as a tool in the toolbox for anybody who knows a child who doesn’t seem to like reading very much.”

Article Courtesy of  Marc Ashdown, BBC News Education Correspondent
http://www.bbc.co.uk/news/education-35441832

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Kick off January with a Digital Detox

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Kick off January with a Digital Detox by Nicole Carman, Co-Founder of Glued

published in Brighton + Hove Independent newspaper on Friday 22 Jan 2016

Many of us will have jumped into January with some good old-fashioned New Year’s resolutions, often involving detoxing from rich food, booze or both, given our inevitable excesses during the festive season. But how many of us will have considered trying a digital detox?

Digital Detoxing can be a great way to start the year and give our minds a well-earned rest from tech overload. It can instantly reduce the stress and fatigue we feel when we’re connected all the time. Excessive device usage can create “nomophobia” which is anxiety about separation from our smartphones and FOMO, the fear of missing out! Smartphones have become such an important part of our daily routine that an Ofcom study found nearly half of adults admitted they’re “completely hooked” to their device, and almost half of under 24’s felt the urgent need to check their phone within five minutes of waking up.

The effect this is having in the workplace, with employees being ‘plugged in’ all the time, is taking its toll on staff health as well as productivity. This has led to an industry movement towards ‘mindfulness’ (essentially being more present and engaged and less distracted by technology), which is ironically being led by the tech industry, with companies like Google running mindfulness courses for its staff and encouraging regular screen breaks. Closer to home, Transport for London carried out a mindfulness programme that resulted in days off sick due to stress, anxiety and depression falling by a massive 70% and absences for all health conditions falling by 50% in the three years following.

Here in Sussex there are businesses that see real value in spending more time device free and outside, connecting with nature. Unknown Epic organise ‘Netwalking’ days in the South Downs and ‘Walkshops’ for businesses looking for a change of scenery away from the office with no screens. The Brighton-based Happy Startup School helps entrepreneurs bring their ideas to life and find a path to happy meaningful work. They organise adventures abroad, walks and an annual 3-day Summercamp in rural Sussex with inspirational speakers and a focus on connecting and unplugging.

Digital detox holidays are the latest trend for technology addicts with companies like Digital Detoxing Adventures offering meditation, practical skills, art, cooking etc – and all without a screen. Hotels are also seeing guests wanting a break from their busy, technology-filled lives. The idyllic Lifehouse Spa Hotel in Essex now has a tech-free policy in the spa environment, where no mobile phones are permitted and some hotels offer discounts to guests who hand over their phones upon arrival!

Taking a digital detox isn’t about being anti-tech and neither does it require a total device-time ban by going cold turkey. It’s about becoming more mindful of how much time we spend glued to screens, weaving breaks from technology into our normal working day and taking time out to engage and reconnect in the real world.

Our Glued app is well underway and we’re hoping to have it ready by the end of February. We really hope it will help families and friends collaboratively unglue from smartphones and tablets and switch off a little more. If the idea of a digital detox appeals, be sure to sign up and try our free app at www.glued.to or message us via Twitter @glued_to or email: nicole@glued.to

Perhaps in 2016 we should strive to be a little more mindful of how we use technology, take time to look up and live in the moment without constantly feeling the need to share everything on social media. We might find ourselves feeling happier as a result!

 

 

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Media multitasking can damage your health

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How much time do you spend media multi-tasking? Is sending an email whilst watching TV or listening to the radio something you can do with ease? How about instant messaging or jumping between websites whilst completing a homework assignment?

A recent study carried out by Common Sense Media raised concerns about the high numbers of young people who regularly multi-task, especially when it comes to learning. Teenagers often carry out different tasks while a media platform is active in the background, yet almost two-thirds of them don’t believe that watching TV or texting while doing homework makes any difference to their ability to study and learn. Sadly, they are mistaken.

As far back as 2009, researchers at Stanford University found that people who are regularly bombarded with several streams of electronic information do not pay attention, control their memory or switch from one job to another as well as those who prefer to complete one task at a time. Multitasking reduces efficiency and performance because the brain can only focus on one thing at a time so when trying to do two things at once, the brain lacks the capacity to perform both tasks successfully.

This Stanford Study, which was published in the Proceedings of the National Academy of Sciences, put over 100 students through a series of three tests. In each set of tests, researchers split their subjects into two groups: those who regularly do a lot of media multitasking and those who don’t. The first set of tests revealed that heavy multitaskers (those who multitask a lot and feel that it boosts their performance) were actually worse at multitasking than those who like to do a single thing at a time. They couldn’t filter out irrelevant information or organise their memories efficiently, whereas those who don’t generally multitask did significantly better.

In the final and third test researchers assessed whether heavy multitaskers excelled at switching from one thing to another faster and better than anyone else. Again, the heavy multitaskers underperformed the light multitaskers. The study Director concluded that “The high multitaskers couldn’t help thinking about the tasks they weren’t doing. They were always drawing from all the information in front of them and couldn’t keep things separate in their minds.”

Other more recent studies have come up with similar results. The Institute of Psychiatry, part of London University involved more than 1000 workers in their study and found multitasking with electronic media caused a temporary 10-point decrease in IQ – a worse effect than smoking marijuana or losing a night’s sleep.

Research carried out by Sussex University last year found that simultaneously using mobile phones, laptops and other media devices could be changing the structure of our brains. They found that people who frequently use several media devices at the same time have lower grey-matter density in one particular region of the brain compared to those who use just one device occasionally.

High-tech jugglers are everywhere in our 24/7 plugged in media world, but it would seem that they are paying a high price by impairing their cognitive control. It may be time to stop e-mailing if you’re following the footie on TV, or rethink singing along to your iPod tunes whilst reading the news online. By doing less, we may well accomplish more and do our brains a big favour.

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Teens now spend 9 hours a day consuming media

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New research findings by nonprofit group Common Sense Media, revealed that teens are now spending a whopping 9 hours a day using digital media for their enjoyment (whilst averaging only 7 hours of sleep). Tweens (8-12 yrs) typically spend 6 1/2 hours a day.  In both groups this excludes schoolwork and homework and out of these 9 hours, nearly 7 of them are spent in front of a screen, which among other issues, can cause eyesight strain. The report, the first large-scale study to explore tweens and teens’ use of the full range of media (according to CSM) is based on a national sample of more than 2,600 young people aged 8 to 18.

Findings showed that among tween/teens, only 6% don’t use any screen media. 27% percent of tweens and 31% of teens use it between 4-8 hours a day and 11% of tweens and 26% of teens are in front of a screen more than eight hours a day. A large portion of that time is spent on mobile devices which now account for 41 percent of all screen time among tweens and 46 percent among teens. Only 3% of screen time is used for creative tasks.

The research also raised concerns about the high number of young people who multi-task while doing homework. James Steyer, founder and CEO of Common Sense Media said  “nearly two-thirds of teens today tell us they don’t think watching TV or texting while doing homework makes any difference to their ability to study and learn, even though there’s more and more research to the contrary.” The research team discovered that teenagers often carry out different tasks while a media platform is active in the background.

The implications of this digital transformation are huge for tweens and teens, educators, policymakers and parents. Living and communicating via mobile devices gets in the way of empathy, said Steyer. Texting is so much less empathetic than having a conversation in person and looking somebody in the eye and having physical or at least a verbal presence with them, he said.

Add in the issues of digital addiction and the attention and distraction implications that come with mobile devices, and “empathy is really, really under siege,” he said. “That’s a huge issue in terms of society and human relationships and how young people are evolving in a social, emotional context.” he added, saying more research is needed.

Common Sense Media’s next study, due out next year, is about the impact of digital addiction and distraction.

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Glued Crowdfunding Success! A Rollercoaster Ride

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Yesterday our Glued equity crowdfunding campaign hit a total of £58,344 seed money raised. We overfunded by an incredible 233% (our target was £25K). We’re so happy with the level of funding we achieved that we’ve now closed the Seedrs campaign to further investment. We can now focus entirely on product and move fast to get the first version of Glued ready for our beta testers.

We never dreamed that our attempts at ‘ungluing’ our son from his devices a couple of years ago would lead us to found a new exciting tech startup here in Brighton, seek crowdfunding investment and enable Nick and I to work on this together full-time. We couldn’t be happier with all the support, validation and advice that we’ve had over the last few months but it’s been one hell of a ride so far.

So what made us decide to go down the nail biting route of crowdfunding?  Nick:

I’ve been a software developer for over 15 years and started creating apps as soon as Apple launched the App Store. Mostly I focussed on client work but I also made a few apps of my own. They did pretty well collaboratively amounting more than 2 million downloads but I was always torn between work-for-hire (to pay the bills) and finding the time to do my own thing.

Crowdfunding began to really take off a few years ago so once I’d started work on the prototype for Glued and knew it had legs, an injection of equity investment seemed like a great route. The parental control market was starting to take off but in terms of the Glued proposition there was nothing quite like it and I thought we were really onto something.

The first and hardest thing was to decide which crowdfunding site to go for. Seedrs stood out as a market leader and we found the user experience of their site intuitive and clean. We co-wrote our application to Seedrs before the summer this year. We spent a lot of time researching every aspect of our business, the competitors and the market. I’m glad we invested a lot of time at this stage of the process. Seedrs evaluate and accept only 15% of the submitted campaign applications so we were ecstatic when we heard we’d been accepted. Once accepted we then had to supply evidence to back every statement in our pitch.

A very tough decision we had to make was how much to value the business. At such an early stage this was a real challenge and it took a long time to work out the possible monetisation strategies, size of the market, and potential to grow. We arrived at a valuation of £530K partly based on similar valuations by other app companies listed on Seedrs. We also had to decide how much money we needed to raise to take us to the next stage. We originally decided to set our target at a £95K investment. This was to cover the cost of development, brand and user interface design, running the company, marketing and PR, and we aimed to make this last for 9 months, to give us a good runway to build the brand and get the product to market.

Based on information from Seedrs blog post about momentum being king we understood our chances of success to be as good as 70% if we could raise 10% of our target before launching publicly. We took this advice and reached out to friends and family and everyone in between! This was awkward. We weren’t asking for donations since we were offering equity, but clearly there’s no guarantee of financial success so pitching it was tricky.

This part of the campaign was pretty emotional and there were lots of surprises and some disappointments. I guess most of us have backers we can rely on, like parents or relatives, and really good friends. This was definitely the case with us, but then so many others came forward who were totally unexpected. One of our early investors was an Irish lady we met at her daughter’s wedding, who wanted to invest for her grandson. She had seen our Facebook page and decided to invest £100. We were incredibly touched by this, and she even went on to add another £100 and told us she truly believed in what we were doing. We then received £3,000 from someone we used to know when we lived in France, but hadn’t seen or been in touch with for many years. This was a bolt out of the blue, and that was the case for many of those 90 people who came onboard. Some invested £10, others £10,000,  most somewhere in between, but each and every investment that we saw pop up on Seedrs led to a little burst of emotion in us and an amazing sense of, what I guess we’d describe as community. There was a buzz, an excitement, validation and a sense of  us embarking on an adventure together. Neither Nick nor I had ever experienced this before.

Initially we only got a few bigger investors but we managed to hit £28,000 halfway through the first campaign. At this point though we began to feel a bit ‘stuck’. We still had a long way to go to reach £95K and only 4 more weeks of campaign time. With Seedrs, and most other crowdfunding sites, it’s an all or nothing deal. So, although we felt we’d done well to raise almost £30k there was a possibility that our campaign would fail and we’d end up with nothing! The crowd get their money back in full if you fail to hit your target within the 60 days.

We got some good feedback at this point from some bigger Angel investors. Basically the message was that they were unlikely to invest until we had an MVP (Minimum Viable Product). At that point we had a rethink. It was of course risky but we pulled the campaign and ran it again, but this time we decided to seek £25,000 – a smaller amount but enough to get us started, with the plan to do other rounds of investment further down the line. We listed the company at virtually the same valuation but offered up less equity for a lower target.

This ended up being a really good decision. We got the majority of our initial investors back on board, which was a relief, and we reached our target in just 6 days. We were in a strong position the second time round as we already knew who was likely to re-back us and of course that little green progress line progressed much quicker towards 100% as we were seeking a significantly lower target.

However, then something amazing happened. We started to see lots of new investors coming on board and within just 2 weeks we were overfunding by 233%. With crowdfunded equity websites you’re permitted to overfund. When you’re overfunding everyone wants to join the party. Nobody wants to be the first to arrive at a party. This is our biggest takeaway from crowdfunding. Why set your minimum fundraising target high when you can overfund. If you set your target too high you’ll end up with nothing apart from a lot of wasted time, energy and money as you get more and more broke!

At this point we have enough money in the Glued coffers to stay afloat, recruit and build our app and business until at least mid-2016. By that time we expect to have shipped our MVP in the UK, started to gain user traction and have proven our business model – all of the factors and evidence that Venture Capitalists want to see in order to invest in our next high funding round.

Thank so much for supporting Team Glued. Thunderbirds are GO!

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How Much Time Do You Spend on Your Devices?

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How mindful are you of how much time you spend each day on your devices? Most of us only have a vague idea, but actually when you really keep tabs, the total time we clock up usually comes as a bit of a shock! Here are some facts based on UK populations, carried out in surveys and studies in the last few years. How do you think you compare?

Did You Know?……. 

1.   In the 16 hours that most people are awake per day, they check their phones on average 150 times. (Research commissioned by Nokia back in 2010).

2.   By the time they reach the age of seven, the average child born in 2013 will have spent an entire year of their lives in front of a screen (Archives of Disease in Childhood, 2012, Dr Aric Sigman)

3.   Britons spend an estimated 62 million hours each day on social media (OnePoll survey of 1500 adults).

4.   The smartphone has taken an hour off the average sleep time for British adults, making it 6.5 hours rather than 7.5.

5.   Are Twitter and Facebook more addictive than Smoking? A study by retailer E-Cigarette Direct asked more than 700 people which aspects of modern life they would struggle to quit. Social networking sites came top of the list, scoring almost a quarter of the vote.

6.   An extra hour a day screen time in Year 10 is linked to poorer grades at GCSE  (Cambridge University study).

7.   70% of children think their parents spend too much time on their mobile phone, iPad or other. A study conducted by Opinion Matters, found over a third of children worry their parents are incapable of switching off their devices.

8.  An estimated 8 million arguments a day in the UK alone are about kids on screens (Research by Netmums).

9.  Teens are experiencing disturbed sleep as they are now waking up in the night to check their phones.

10. Kids now multi screen (they watch TV/tablet, while using other devices). This has been shown to lower their concentration and seriously impair their decision making – all of which has a negative impact on schoolwork and self-confidence.

 

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Glued wins Award at #Apps World

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This week Team Glued was invited to pitch at Apps World –  the hugely popular two-day conference at the Excel Centre in London. This Annual event brings app developers, businesses, VC investors, media and everyone in between together for one of the biggest events on the tech calendar, with over ten thousand people attending.

Glued co-founder Nick was invited to take part in the Startup Launchpad Event, where he pitched Glued to an audience that included a panel of judges: Alastair Cameron, Co-Founder of Startacus; Ayelet Noff, Founder of PR giant Blonde 2, Donna Sewell, CEO of Legal Edge and Paul Swaddle, Founder of PocketApp.

The panelists listened to the presentations and followed with some probing questions offering feedback and inviting the audience to comment. They voted on the quality of the pitch and the product. HelpfulPeeps (a great young team from Bristol) won, but Glued managed to bag the Runner-up Award, and a bottle of champers. Happy days!

The event was really well organised from start to finish – Glued had a great spot and we were able to demo our early prototype to hundreds of visitors. The response to Glued was incredibly positive and we managed to hit 500 signups to beta test next year. Perhaps the most surprising thing for us was the mix of people that were onboard with the concept of our product. This included a group of 14 year old schoolgirls who admitted to being ‘addicted’ to their phones, huge numbers of parents who struggled to get their kids to unplug, those that complained about a partner constantly glued to their phones when out socially, investors who were keen to talk about opportunities, businesses who wanted to work with us…. the whole experience was amazing – exhausting but also totally exhilarating, much more so than I ever expected.

Both Nick and I had some memorable conversations over the two days, but one that I’d like to share was with a young Chinese Entrepreneur. He was over for the conference and was telling me that in China people are really struggling to get off their devices, even more so than in the UK, US etc. I had read about this but he really brought it home. He told me that there’s a popular game they all play in Beijing – and he plays it with his friends. When they go out for dinner they put their phones in a pile at the end of the table. It’s so hard for them to resist ‘checking’ them, that whoever gives in first has to buy dinner for everyone, and someone always ends up doing just that.

Nick headed over to the Investment Clinic where he got some sound advice and insights about pitching to VCs from Tom Teichman. He also chatted about Glued with Roy Vella, VC & father, who was keen to join the hundreds of families already signed up to try-out Glued’s beta app in a few months time.

I only managed to get to a few of the inspiring talks as we were so busy at our stand, but my favourite was Lisa Devaney  from Hai Media Group  who gave a sassy straight talking and humorous walk through the PR maze, and shared some really useful tips.

Happy Weekend Everyone! #FF

Nicole @Glued_to

 

 

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